Harley Legend Dies in Fatal Crash

This is very sad news...I have my own opinion on the helmet issue here, but it is really not relevant in the shadow of the size of this tragedy. Even I know who Bruce Rossmeyer is; he is the world's largest Harley-Davidson motorcycle dealer. He has dealerships in 15 locations including the largest, Destination Daytona in Daytona Beach, Florida (just outside, anyway). You might have even seen him on TV in some Geico Insurance commercials where he was at his dealership with a life-sized version of their trademark gecko.

This will impact the world of H-D, the motorcycling public and even AMA Pro Racing as he is a major race team sponsor.

Ride on, friend...

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